Growth Hacking Marketing

About the masterclass

Growth Hacking is the art of modern, tech-savvy marketing. It uses clever tools, optimised processes, psychology and more data to get bigger, more measurable results from shorter processes. During this masterclass you learn how to build a solid foundation of marketing growth, using tools geared towards improving traffic, optimising processes, improving engagement and converting more visitors. Ultimately, you will be getting more done with less, using next-generation marketing techniques and making data-driven decisions.

This course gives you the mindset of a Growth Hacker and the tools needed to get the job done. It is designed to immerse you in the daily work of Growth Hacking Marketing and is taught through practical workshops, where you get your hands dirty and apply your newly acquired tools. The workshops are individualised to revolve around your particular field of work, and you apply techniques like skyscraping and keyword building to your own business. Not only will you learn to apply new tools, but you also create growth in the classroom.

We have scouted the best Growth Hacking Marketing experts from the best startup companies who are active business professionals working at corporates and as entrepreneurs. These teachers are chosen for their passion for teaching and their desire to share years of experience. They are strong believers of learning-by-doing. Through interactive lectures and step-by-step tutorials, they show you how to use Growth Hacking Marketing tools and guide you in applying them in practice.

Who is this course for?

Growth Hacking Marketing is relevant for anyone interested in stepping up their marketing game and discovering new ways to improve their craft (marketing, sales, support, product, management, etc). Whether it is introducing new tools and processes to a corporate client or scaling a bootstrapped startup, the challenges are the same. In this course you learn to discover new ways of tackling workflow and get results.

This course is designed for anyone with the desire to grow a product or business. You are probably a marketer, startup founder, digital consultant, product manager, consultant, business developer or working in an account or sales role.

Your time with us is not only an opportunity to learn, but also a time for networking, learning from others and making future business partners.

Learning Outcomes

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